There are an endless amount of reasons as to why we love the sensational, JoJo Siwa! She’s a brilliant actress, singer, social media star, and a fan-favorite dancer. Seriously, JoJo Siwa can do it all and do everything so magnificently. The wonderful JoJo Siwa first stole our hearts on the hit show, Dance Moms and ever since then, we have been obsessed with the outstanding, dancing queen. Well now, you can get your very own dance and athleisure wear inspired by JoJo Siwa as Nickelodeon announced its fabulous partnership with the renowned dance and activewear brand, Danskin. There are two JoJo Siwa inspired collections, one available now in-store and online at Target and another collection available in April 2018.
According to the press release, “The JoJo Freestyle by Danskin collection, available now at Target, incorporates JoJo’s vibrant personality with her signature rainbow print, bows, and inspiring graphic quotes that include “Dream, Dance, Love.” JoJo by Danskin, available at Kohl’s in April 2018, is accented with gold foil detailing and rhinestones in an array of pastel colors.”
Jose Castro, Senior Vice President, Softlines, Nickelodeon shared his excitement over the release of the JoJo Siwa dance and athleisure collection and said, “JoJo is a TV star, singer and social media influencer, but her first love is dancing and it’s something she’s still incredibly passionate about today. That’s what makes this collaboration with Danskin so authentic and such a natural fit. Nickelodeon’s partnership with Danskin allows us to venture into yet another new aisle with JoJo, while working with the most iconic name in dance apparel.”
JoJo Siwa has such a brilliant, vibrant personality and her bubbly persona and positive vibes are clear to see throughout her two, exceptional collections. The JoJo Siwa inspired dance and athleisure collections are definitely a must-have and something you’re going to want to add to the top of your holiday wish-lists.
“Danskin has been integrated into the world of dance and fitness apparel for decades, and we are excited to extend the brand’s connection to a younger generation through our first co-branded kids partnership with JoJo Siwa,” said Jamie Cygielman, Chief Marketing Officer, Iconix Brand Group. “JoJo’s fun, fearless and inspiring attitude and lifestyle rooted in dance seamlessly matches Danskin’s continuing commitment to connect with and encourage young girls to dream big.” (source: press release)
We’re super excited to rock our very own items from the JoJo Siwa inspired collection and we love this extraordinary partnership between Nickelodeon and Danskin.
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Follow JoJo Siwa on Twitter: @ItsJoJoSiwa